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Recent Updates


Latest search Updates - November & December 2025
The end of 2025 has seen rapid changes across search: not only in organic SEO (ranking algorithms, AI-search features, structured data) but also in paid search tools and in alternate search engines beyond Google Search.


Latest Search Updates - Aug & Sept 2025
August and September have been packed with search changes that shook up dashboards, rank trackers, and SEO strategies worldwide. From...


Latest Search Updates - June 2025
In the rapidly evolving world of search (both Organic & Paid), May and June 2025 were months full of changes — volatile ranking shifts,...


Stay Informed: Latest Updates on Search - April 2025
Between March and April 2025, Google rolled out a major core update, adjusted its video and JavaScript SEO documentation, and started...
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to What's On SEO
“Good SEO is not just about ranking higher; it’s about creating value that resonates, engages, and keeps your audience coming back. Visibility without strategy is a missed opportunity.”


Mastering SEO, AEO, and GEO: Your Comprehensive Guide
In today’s rapidly evolving digital landscape, traditional search optimization is no longer enough. While SEO (Search Engine Optimization) has long been the cornerstone of visibility on Google and Bing, the rise of AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) is reshaping how brands compete for attention. From classic search rankings to voice-powered answers and AI-generated overviews, each optimization type serves a unique purpose. Together, t
Alexander Soliman
Sep 27, 20253 min read


Unlocking SEO Opportunities with Bubble Charts: Finding Low-Hanging Fruits
In the evolving world of SEO, data visualization can unlock insights that raw numbers often conceal. One powerful technique is using...
Alexander Soliman
May 4, 20252 min read


7 Reasons Why Google Search Console Clicks and Google Analytics Sessions Do Not Match?
If you've spent any time digging into your website’s performance data, chances are you've noticed a puzzling issue: the number of clicks...
Alexander Soliman
Apr 11, 20255 min read


What is TF-IDF and Is It Still Used for SEO
What is TF-IDF TF-IDF (Term Frequency-Inverse Document Frequency) is a powerful statistical measure used in information retrieval to...
Alexander Soliman
Jan 19, 20253 min read


What Is Search Intent and How to Optimize for It
What is search intent Search intent refers to the primary purpose or goal a user has when typing a query into a search engine. This...
Alexander Soliman
Dec 7, 20247 min read


What Are HTTP Status Codes and Why Do They Matter for SEO?
HTTP status codes are messages sent from a website's server to the browser, indicating whether a request can be fulfilled. Defined by the...
Alexander Soliman
Nov 30, 20246 min read


Mastering Sitemap Best Practices: 2026 Guide to Efficient Sitemaps.xml Management
What is Sitemap.xml file A sitemap is a file that provides a roadmap of your website for search engines like Google. It lists the important pages, videos, images, and other files on your site, and how they're connected. This helps search engines understand your website's structure and crawl it more efficiently. Why Are Sitemaps Important for SEO Faster Indexing: Sitemaps help search engines discover and index your pages more quickly. Improved Discoverability: By highlighting
Alexander Soliman
Nov 24, 20247 min read


Crawl Budget Optimization for SEO - What should you know?
If your website doesn't feature a large volume of frequently updated pages, or if your pages are typically crawled on the same day they're published, you may not need this guide. In such cases, simply keeping your sitemap updated and routinely reviewing your index coverage should suffice. However, if you have content that's been online for some time but hasn’t been indexed, that's a separate issue and you may need to review the crawling process. Generally, properly managing y
Alexander Soliman
Nov 16, 20245 min read
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